• xp: I shun SG condos, in favor of SEA emerging market rEstate.
• xp: I shun new HDB flats, in favor or older flats
• In the U.S. I will avoid SDXQ expensive homes.
• xp: I shun insurance-linked products /peddled/ by SG retail banks… Too safe and not competitive.
• xp: I have repeatedly halved my mufu allocation. Mufu is probably more mainstream than stock-picking
• xp: I favor a large number of often unknown stocks.
• xp: I shun growth stocks. My dividend stocks are supposed to be mainstream among retirees, but my cohort are not retirees and I don’t know anyone interested in my low-growth dividend stocks.

Philosophically, very mainstream assets are well-researched, well-publicized, and offer me no bargain.

Some very mainstream assets can be hot assets attracting hot money.